For freelance marketers, web designers and consultants

Marketing software for freelancers

More clients, less busywork. Build a client website in an afternoon, set up their Google profile, plan a month of posts and keep every client running from one login.

AI website builder, local SEO and social media in one tool
Run clients yourself or hand over their own account
14-day free trial, no credit card, monthly plans cancel any time

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14 days free · no credit card

In short

Brand Dad is marketing software for freelancers who build websites, run local SEO or manage social media for small business clients. You can run the work for clients inside Brand Dad, or set everything up and hand the client their own account. Modules start at €16 per month billed yearly, packages with a website at €29, and there is a 14-day free trial without a credit card.

Do the work you're good at, let the tool do the rest

Deliver faster

Describe a client's business and style, upload their logo and photos, and the AI builds a first website version with its own design system. You refine it instead of starting from a blank page.

Offer more services

Add local SEO, review replies and social media to your offer without learning five new tools. A web designer can suddenly sell a monthly care package, not just a one-off project.

Hand over instead of babysit

Some clients want to run things themselves after setup. Hand them their own account and stay on as their consultant, while they pay for their own plan.

What you can build and run for your clients

Client websites without templates

Brand Dad creates a design system with colours, fonts and shapes for each client and composes the site from tested building blocks that are mobile-ready and SEO-ready. You click any element and type what should change, or edit text directly and swap images by drag and drop. Domain and email can be registered in the client's name and moved any time.

Google profile setup and audits

Import the client's Google Business Profile, get a score from 0 to 100 and a prioritised list of fixes. For a new client this is a clear first deliverable: missing categories, hours, photos and services, all fixed in one session.

Google Maps rankings you can show

A grid map shows where the client appears on Google Maps across their area and which competitors are ahead. Run it before you start and again after a month, and the before/after comparison explains your value better than any invoice line.

Social media and Google posts on autopilot

Generate a monthly content plan from the client's brand profile. The AI writes captions and creates images and short videos for Instagram, Facebook, TikTok, YouTube and Google. You or the client approve with one tap.

Reviews and requests in one place

AI reply suggestions for Google reviews in the client's tone, plus a lead inbox (Business package) for bookings, contact forms and missed calls from Google. Your client sees that the marketing produces real enquiries.

Free preview

Try it with your next client in mind

Describe a business in one or two sentences and see how Brand Dad starts the website.

Opens your free trial with this input. No credit card.

How freelancers earn with Brand Dad

Good marketing software for freelancers should help you in two ways: deliver client work faster and open up income that does not depend on your hours. Brand Dad supports three common models.

1. You run the tool for your clients. You build the website, look after the Google profile, answer reviews and plan posts. The client pays you a monthly fee, you use a Brand Dad package such as Business (€59 per month billed yearly, €69 monthly) for that business, with website, Local, Social, SEO, bookings and lead inbox. If you manage many clients, the Agency package fits better: €149 per month for 10 client locations with white-label reports, about €14.90 per client.

2. You set it up, the client runs it. Many small businesses want help at the start but are happy to approve posts and reviews themselves later. You do the setup and charge a setup fee, the client gets their own Brand Dad account, and you stay available for questions or an occasional check-up.

3. A mix of both. Bigger clients get your full service, smaller ones get a setup package and a handover. That way you never turn down a lead because the budget is too small.

Whichever model you pick, you set your own prices. Many freelancers start with model 1 for their first two or three clients, learn the tool in real projects and then add setup packages for smaller budgets.

Getting started as a freelancer

Test it on one client
Start the 14-day trial, pick a real client and build their website or run one Local SEO analysis. Trial sites run on a free subdomain until you choose a plan.
Package your offer
Decide what you sell: a website project, a monthly local SEO package, social media care or a setup with handover. Brand Dad covers the delivery.
Deliver and show results
Run the first grid scan before you start and again after a month. The before/after map and a monthly report show your client what your work achieved.

Typical packages freelancers sell with Brand Dad

Most freelancers who work with local businesses end up offering a handful of clear packages. Brand Dad is built so that each of them takes hours, not weeks.

Website launch: a new AI-built website with the client's own domain and email, Google Business Profile connected, basic SEO in place. A good fit for web designers who want faster delivery without templates that look like everybody else's.
Local visibility package: a profile audit, fixes for categories, hours and photos, weekly Google Maps grid scans and AI-drafted review replies. You show the before/after map every month.
Social media care: a monthly content plan with captions, images and short videos for Instagram, Facebook and Google, approved by the client with one tap.
Setup and handover: you configure everything, train the owner for an hour and hand over the account. The client then runs their own plan.

You set your own prices for your work. Brand Dad only bills the plan itself, so your margin stays transparent and in your hands.

Three ways to work with clients, side by side

	You run it for the client	Setup + handover	Mixed portfolio
Who pays the Brand Dad plan	You, included in your fee	The client	Depends on the client
Your income	Monthly service fee	Setup fee	Service and setup fees
Your ongoing effort	High, you deliver every month	Low after setup	Matched to each budget
Best for	Clients who want it done for them	Owners who like to do it themselves	Freelancers with varied clients

Illustrative models, as of 2026-10 · plan prices may change

Your next client project, half the effort

Start free14 days free · no credit card

Frequently asked questions

What is the best marketing software for freelancers?

For freelancers who work with local businesses, the most useful software combines several services in one place so you can sell more than one thing. Brand Dad brings together an AI website builder, Google Maps rank tracking, Google profile audits, review replies and social media scheduling. Clients who want to run the tool themselves can get their own account after your setup.

How do I hand a client over after setup?

You build the website, set up the Google profile and plan the first posts. After that, the client continues on their own Brand Dad plan, for example the Website or Business package. Domains are registered in the client's name, so nothing has to move. You can stay on as a consultant and charge for occasional check-ups.

Can I build websites for clients with Brand Dad?

Yes. You describe the client's business and style, upload their logo, photos and videos, and the AI creates a site with its own design system. You can then change any element by clicking and typing, or edit text and images directly without using AI credits. Domains are registered in the client's name, so they own their address.

Which plan should a freelancer choose?

It depends on how many clients you run yourself. For a single client, the Business package costs €59 per month billed yearly (€69 monthly), or Website €29 if the client needs less. If you look after many client businesses and want white-label reports, the Agency package costs €149 per month billed yearly and includes 10 client locations, each additional one €12. Clients you hand over pay for their own plan.

Can I resell Brand Dad to my clients?

You can include Brand Dad in your own service and charge clients what you like for your work, while you hold the plan. Or the client gets their own account and you charge for setup and support. On the Agency plan, reports carry your logo, so clients see your brand in the monthly summary.

Do I need technical skills to use it?

No coding is needed. Websites are built from tested building blocks, DNS and SSL for domains are set up automatically, and changes happen by clicking and typing in plain language. If you already know marketing, you will find the local SEO metrics and the content calendar familiar quickly.

Is there a free trial for freelancers?

Yes. The 14-day trial is free and needs no credit card. It includes one website with up to 5 pages on a free subdomain, 25 AI credits and one Local SEO analysis (5×5 grid, 1 keyword). If you do not continue, your account switches to read-only and your data is kept.

Show your next client what you can do

Build a first website or Google Maps check in minutes. 14 days free, no credit card.